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What could the Big 12's lawsuit have done to college sports? A thought exercise!

What could the Big 12's lawsuit have done to college sports? A thought exercise!

The Big 12 filed suit against Texas Attorney General Ken Paxton and Texas Tech, and hours later, Brendan Sorsby was off to the NFL's supplemental draft. Why was the suit so devastating, and what could it have done?

Matt Brown
Matt Brown
Alexis Ohanian’s VC firm buys collegiate trading card company ONIT

Alexis Ohanian’s VC firm buys collegiate trading card company ONIT

Why the Reddit founder decided to get into cardboard and paper and what this means for college sports business

Matt Brown
Matt Brown
Which program sold the most tickets in FY25?

Which program sold the most tickets in FY25?

Plus: what sports beyond football and basketball sold tickets, where has ticket revenue jumped the most, and more:

Matt Brown
Matt Brown
Fandom isn't what you buy. It's who you are

Fandom isn't what you buy. It's who you are

Or: why I'm *still* pissed Brazil only tied Morocco

Matt Brown
Matt Brown
Women's Flag Football isn't the only sport on the rise

Women's Flag Football isn't the only sport on the rise

Plus: RED PANDA CONTRACT, Under Armour Woes, and More:

Matt Brown
Matt Brown
Emptying my notebook from NACDA: on gambling, big data and more

Emptying my notebook from NACDA: on gambling, big data and more

Notes from three days at College Sports Industry-Palooza

Matt Brown
Matt Brown
Prompt And Circumstance: How Does AI Fit Into The Future of College Sports?

Prompt And Circumstance: How Does AI Fit Into The Future of College Sports?

We asked around

Matt Brown
KC Smurthwaite
Matt Brown, +1
How much does a halftime show cost? Well, let's look at some contracts

How much does a halftime show cost? Well, let's look at some contracts

TO THE FOIAMOBILE

Matt Brown
Matt Brown
Introducing GamePlace, a new, FREE tool to help with game scheduling

Introducing GamePlace, a new, FREE tool to help with game scheduling

The newest addition to the Extra Points Library, plus NACDA, legislative updates and more.

Matt Brown
Matt Brown
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