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How schools can actually make more money selling tickets

How schools can actually make more money selling tickets

It's not just about having a winning team. It's about data.

Matt Brown
Matt Brown
What will happen next with the Oregon State women's basketball union push?

What will happen next with the Oregon State women's basketball union push?

Though it's been lost a bit in the news cycle, a major labor story is brewing in the Pacific Northwest.

Matt Brown
Matt Brown
Special Report: A DEEP Dive into the Michigan Athletic Department's Finances

Special Report: A DEEP Dive into the Michigan Athletic Department's Finances

Maybe we'll do this for other schools as well. But today? Let's do Michigan.

Matt Brown
Matt Brown
A tour of Northwestern’s NFL-meets-MLB-meets-MLS college football stadium

A tour of Northwestern’s NFL-meets-MLB-meets-MLS college football stadium

The school made an $875 million bet that a different type of fan experience will pay off.

Matt Brown
Matt Brown
Wait, why do the Big Ten and SEC suddenly get veto power over legislation?

Wait, why do the Big Ten and SEC suddenly get veto power over legislation?

The PCSA is near death after another deadline failed. Why don't lawmakers simply vote what THEY think would be best, rather than waiting for the Power 2 to tell them?

Matt Brown
Matt Brown
One of America's biggest tourist traps gave me a college sports business idea

One of America's biggest tourist traps gave me a college sports business idea

What if somebody stole Wall Drug's marketing plan?

Matt Brown
Matt Brown
The fans who went missing: Why scanned ticket numbers matter in CFB

The fans who went missing: Why scanned ticket numbers matter in CFB

The attendance numbers announced on broadcasts often don't pass the eye test. Here's a look at scanned ticket data across 55 FBS teams and why it matters.

Matt Brown
Matt Brown
How much is a fan worth to your program?

How much is a fan worth to your program?

As programs more and more need to justify spending, they can turn to economic impact analysis to show the ripple effects of investing in athletics.

Matt Brown
Matt Brown
Book review: This story of the NCAA of old is still plenty relevant today

Book review: This story of the NCAA of old is still plenty relevant today

"Walter Byers and the NCAA" tells the story of the former NCAA executive director and his legacy.

Matt Brown
Matt Brown
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