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Here's how EA Sports wants to feature rivalry games in EA Sports College Football
Intellectual Property meets the pageantry of college football

Good afternoon, and thanks for your continued support of Extra Points.
I’ve written extensively on the development of next summer’s EA Sports College Football video game, from licensing drama, development timelines, royalty payments, and more.
A reoccurring theme of the project is EA’s desire to make next year’s game as realistic a depiction of the pageantry of college football as possible. They’ve asked schools to provide thousands of photos to help create realistic renderings of their stadiums. They’ve asked for audio assets, from fight songs to student chants to walkup music to third-down sound effects. They’ve asked for historical uniforms, alternate helmets, and even the exact image, and placement, of various helmet stickers.
And now, I’ve learned that EA is reaching out for information on another critical aspect of college football. Rivalry games.
I’ve obtained, via Open Records Requests, the following correspondence, sent to multiple institutions, dated June 1, 2023:
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