Logo
Login
Join Now
ABOUT
GAMES
CLASSROOM
JERSEY PATCH TRACKER
LIBRARY
LIBRARY

Library

For Industry Professionals

Branch Library

For Fans and Students

GUIDES
GUIDES

College Sports Business 101

Learn how the industry works

Working in College Sports

What you need to be tracking

The Jersey Patch Market

What the market is saying

How the Salary Cap Works

And what is NIL Go

How CB Schedules are Made

It’s complicated…

University Administrators

What you need to know

SPORTS DATA
SPORTS DATA

Football

Men’s Basketball

Women’s Basketball

Baseball

Women’s Soccer

Women’s Volleyball

Golf

Search
Logo

Sports Biz

MAILBAG! What's up with jersey patch sales, realignment, the World Cup and more

MAILBAG! What's up with jersey patch sales, realignment, the World Cup and more

Behold! Something to read before your long weekend!

Matt Brown
Matt Brown
Which program sold the most tickets in FY25?

Which program sold the most tickets in FY25?

Plus: what sports beyond football and basketball sold tickets, where has ticket revenue jumped the most, and more:

Matt Brown
Matt Brown
Fandom isn't what you buy. It's who you are

Fandom isn't what you buy. It's who you are

Or: why I'm *still* pissed Brazil only tied Morocco

Matt Brown
Matt Brown
Women's Flag Football isn't the only sport on the rise

Women's Flag Football isn't the only sport on the rise

Plus: RED PANDA CONTRACT, Under Armour Woes, and More:

Matt Brown
Matt Brown
How much does a halftime show cost? Well, let's look at some contracts

How much does a halftime show cost? Well, let's look at some contracts

TO THE FOIAMOBILE

Matt Brown
Matt Brown
The most interesting new college apparel deal...is at Fairleigh Dickinson

The most interesting new college apparel deal...is at Fairleigh Dickinson

FDU's latest deal isn't with one of the Big Four in the US...and it breaks the mold in more ways than one.

Matt Brown
Matt Brown
Behold, a cautious Hot Take: I think "NIL" is basically dead

Behold, a cautious Hot Take: I think "NIL" is basically dead

Athletes will still sign marketing deals. But I suspect the market is shifting enough that the NIL Industrial Complex will need to evolve, contract, or something more drastic

Matt Brown
Matt Brown
The latest "must have" in the arms race to grow college sports revenue? Real estate

The latest "must have" in the arms race to grow college sports revenue? Real estate

Everybody wants to be the Atlanta Braves.

Matt Brown
Matt Brown
Sure looks like most schools don't want the Big 12 Private Capital money

Sure looks like most schools don't want the Big 12 Private Capital money

Plus: When schools need to cut spending...what gets cut first?

Matt Brown
Matt Brown
What the Duke/Amazon/ESPN/B1G story means, and doesn't mean

What the Duke/Amazon/ESPN/B1G story means, and doesn't mean

Is Amazon's three-game basketball package with Duke the start of a new trend? An exotic one-off? A proxy battle between broadcast giants? Something else?

Matt Brown
Matt Brown
My big question about the Learfield/TPG sale

My big question about the Learfield/TPG sale

No, this doesn't mean PRIVATE EQUITY IS COMING FOR COLLEGE FOOTBALL. It's already here. But what about the math?

Matt Brown
Matt Brown
Here's who has announced college jersey patch deals...so far

Here's who has announced college jersey patch deals...so far

Subtitle

Matt Brown
Matt Brown
Here's who spent the most and least on FY25 women's volleyball budgets

Here's who spent the most and least on FY25 women's volleyball budgets

What it takes to make the NCAA Tournament, whose budgets changed the most, and more:

Matt Brown
Matt Brown
Here's what it costs to make a run in March Madness

Here's what it costs to make a run in March Madness

We crunched the budget numbers for over 200 MBB programs. Here's what we learned:

Matt Brown
Matt Brown
Inside one plan to build the next great college sports revenue stream...in Twitch

Inside one plan to build the next great college sports revenue stream...in Twitch

The LinkU is launching a new program to help athletes, and schools, turbocharge their Twitch audiences

Matt Brown
Matt Brown
Introducing NIL Agency Tycoon 95!

Introducing NIL Agency Tycoon 95!

In the newest free game from Extra Points, YOU get to build an agency.

Matt Brown
Matt Brown
‘You're going to be a question on Jeopardy’: Looking back on Sarah Fuller’s NIL legacy

‘You're going to be a question on Jeopardy’: Looking back on Sarah Fuller’s NIL legacy

Five years after Fuller's historic kick at Vanderbilt, she sat down with Extra Points to reflect on that moment, the changes that have hit college sports since and her place in the NIL landscape.

Matt Brown
Matt Brown
How will the college jersey patch sponsorship market work? I asked around.

How will the college jersey patch sponsorship market work? I asked around.

How much will an FCS patch go for? What are the risks for brands and schools? Here's what I've learned so far.

Matt Brown
Matt Brown
What everybody needs to know about private equity and college sports, according to experts

What everybody needs to know about private equity and college sports, according to experts

I talked to some folks who are deep in the weeds to better understand the upside ... and the risks.

Matt Brown
Matt Brown
My 2026 college sports industry predictions

My 2026 college sports industry predictions

Sure, I'll make some educated guesses. Why not?

Matt Brown
Matt Brown
Behold! I have updated stadium alcohol sales data from October!

Behold! I have updated stadium alcohol sales data from October!

Is Nebraska still selling more booze than anybody else? What about Ole Miss? Or Oregon?

Matt Brown
Matt Brown
What the !@(&!#! is the Big Ten doing?

What the !@(&!#! is the Big Ten doing?

Even with putting the institutional investment plan on hold, the league and schools have big questions left to answer

Matt Brown
Matt Brown
Your 2025 Extra Points Bowl: Mount St. Joseph vs. Westminster

Your 2025 Extra Points Bowl: Mount St. Joseph vs. Westminster

Can the Titans defend their 2024 Extra Points Bowl title? LET'S FIND OUT.

Matt Brown
Matt Brown
My follow-up questions about beer data-palooza

My follow-up questions about beer data-palooza

The more I FOIA, the more questions I have!

Matt Brown
Matt Brown
From bourbon to lingerie: Inside the evolving landscape of licensing

From bourbon to lingerie: Inside the evolving landscape of licensing

What goes into the stuff you buy with college logos

Matt Brown
Matt Brown
View More
arrow-down

Learn how college sports really works. Extra Points covers the business, policy and off-the-field stories changing college sports.

Resources

Classroom

Extra Points Library

Features

NIL Wire

Account

Accessibility

Social