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Behold! I have updated stadium alcohol sales data from October!

Behold! I have updated stadium alcohol sales data from October!

Is Nebraska still selling more booze than anybody else? What about Ole Miss? Or Oregon?

Matt Brown
Matt Brown
What the !@(&!#! is the Big Ten doing?

What the !@(&!#! is the Big Ten doing?

Even with putting the institutional investment plan on hold, the league and schools have big questions left to answer

Matt Brown
Matt Brown
Your 2025 Extra Points Bowl: Mount St. Joseph vs. Westminster

Your 2025 Extra Points Bowl: Mount St. Joseph vs. Westminster

Can the Titans defend their 2024 Extra Points Bowl title? LET'S FIND OUT.

Matt Brown
Matt Brown
My follow-up questions about beer data-palooza

My follow-up questions about beer data-palooza

The more I FOIA, the more questions I have!

Matt Brown
Matt Brown
From bourbon to lingerie: Inside the evolving landscape of licensing

From bourbon to lingerie: Inside the evolving landscape of licensing

What goes into the stuff you buy with college logos

Matt Brown
Matt Brown
Here's why JMU is making Marvel Superhero football helmets

Here's why JMU is making Marvel Superhero football helmets

The why, and how, behind a very unique promotion in college football

Matt Brown
Matt Brown
CORRECTION: Who is selling the most booze at football games this year? We FOIA'd to find out.

CORRECTION: Who is selling the most booze at football games this year? We FOIA'd to find out.

SURPRISE! It actually ISN'T Wisconsin

Matt Brown
Matt Brown
Coaching buyouts are more proof that  money isn't real

Coaching buyouts are more proof that money isn't real

Coaching buyout numbers shouldn't be accelerating like this. But they are.

Matt Brown
Matt Brown
Here are some thoughts on the potential private equity investments in FCS football

Here are some thoughts on the potential private equity investments in FCS football

Could it work? Maybe! But it depends what the FCS leagues can actually *sell*

Matt Brown
Matt Brown
Are there investments that are still too toxic for college sports?

Are there investments that are still too toxic for college sports?

In a world where bowl games in Saudi Arabia are on the table ... is anything ACTUALLY off the table?

Matt Brown
Matt Brown
Are we SURE Big Ten Enterprises is going to be able to pay for all this?

Are we SURE Big Ten Enterprises is going to be able to pay for all this?

On Private Capital, $50+ buyouts, and where the banana stand money comes from

Matt Brown
Matt Brown
What EA going private may mean for you, the Extra Points Reader

What EA going private may mean for you, the Extra Points Reader

Breaking down the impact of a huge video game sale on colleges, consumers, and more

Matt Brown
Matt Brown
What is the point of the money, exactly?

What is the point of the money, exactly?

The richest conference in college sports is contemplating a move to make it even richer — at least in the short term. But why?

Matt Brown
Matt Brown
The Horizon League's secret weapon to sell more tournament tickets? MBA students

The Horizon League's secret weapon to sell more tournament tickets? MBA students

The Horizon League asked students at Indiana's business school for ideas. Here's what they got back:

Matt Brown
Matt Brown
This is a blog post about church and college sports and holding things in tension

This is a blog post about church and college sports and holding things in tension

On trying to figure out institutions that are holding potentially contradictory ideas

Matt Brown
Matt Brown
Could the next college sports video game...be collegiate volleyball?

Could the next college sports video game...be collegiate volleyball?

I chatted with the developer making a volleyball game about where college sports could fit in

Matt Brown
Matt Brown
UPDATE: EA Sports rescinds basketball video game licensing offer

UPDATE: EA Sports rescinds basketball video game licensing offer

Here's what I'm hearing about the battle for college basketball video game supremacy between EA Sports and 2K:

Matt Brown
Matt Brown
How shoe companies and MMR firms will, or won't, drive new revenue

How shoe companies and MMR firms will, or won't, drive new revenue

A second look at the biggest storyline in college sports.

Matt Brown
Matt Brown
Here's how Learfield plans to help athletes make NIL content that actually  works

Here's how Learfield plans to help athletes make NIL content that actually works

Athlete-driven content can be very hit or miss. But Learfield's new NIL team thinks they have a winning strategy

Matt Brown
Matt Brown
Virginia Tech just spelled out the math behind college football's future

Virginia Tech just spelled out the math behind college football's future

On building a budget for revenue share, ACC competition, TV eyeballs, and more

Matt Brown
Matt Brown
Michigan and Western Michigan playing football in Germany is good, actually

Michigan and Western Michigan playing football in Germany is good, actually

I understand why people are making jokes. But this is a longterm bet that could pay off in a big way with a little bit of help

Matt Brown
Matt Brown
Why would big schools change apparel partners now?

Why would big schools change apparel partners now?

Not every labor battle is about money or health care. The NESCACFBPA just wants to play

Matt Brown
Matt Brown
Can Vanderbilt Enterprises drive meaningful impact for the Commodores?

Can Vanderbilt Enterprises drive meaningful impact for the Commodores?

It starts with driving revenue.

Matt Brown
Matt Brown
While other mid-majors drop sports, Pacific is adding them. Here's why:

While other mid-majors drop sports, Pacific is adding them. Here's why:

I talked to the school's AD to understand why they're zigging while others are zagging

Matt Brown
Matt Brown
MAILBAG! FCS realignment, European football, Sports Biz and more:

MAILBAG! FCS realignment, European football, Sports Biz and more:

(some of) your questions, answered:

Matt Brown
Matt Brown
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